Thomas Lidforss

Providing marketing management services at Huawei in Norway.
- Need superior 4G/LTE products, solutions and services?
- Unified network products and solutions?
- Transformational services of telecom operators into smart devices, intelligent pipe and smart clouds?

We provide a complete product line of Cloud infrastructure:
- Cloud storage
- Cloud servers
- Massive scalability networking
- Cloud OS/open platforms
- Media networks (CDN) with cloud management
- Green IDC data centers packaged for your needs
- Eco system partners and services

Then contact me.+47-48119416 (mobile) or thomas.lidforss at huawei.com

Thomas Lidforss International provides services for;

Market Development
- Business strategy and marketing
- Lead generation and telemarketing
- Social media marketing, pathfinder for connecting entrepreneurial people around the world

Sales Channels
- Direct sales
- Sales through partners
- Resellers and distributors

Agent and Broker services
- Representing your company (export/import)
- Investment opportunities
- Professional outsourcing

Thomas Lidforss International client examples:
-CEO for an IT outsourcing services company
-Marketing management for a major telecom player
-Business development for new wireless and broadband operator services in CEE market
-Local market agent services for international marketing agency
-Business development for a company in the consumer electronics accessory area
-Product management for a mobile health company

Contact me at +47-97843158 (mobile) in Norway or +46-737013465 (mobile) while in Sweden or thomas at lidforss.com

Bringing IMS and FMC IP solutions to the Japan market. IP Unity is a Red Herring Top 100 company in the converged VoIP and IP media communications market providing solutions to major wireless and wireline carriers around the world. IP Unity is developing world class 3G IMS MRF products.

Provided account ($10M), sales and operations management for Japan customers and Japan partners including new business development through resellers, strategic partners, trading houses including sales and channel operations management. Also worked with NEC for joint developer programs.

Vyyo a wireless infrastructure company needed to branch out into new opportunities. The business case was to create a high functionality voice & data network solution that would support handover, mobility and QoS including OEM/ODM mobile phone products for 802.11/GSM. This combination of functionality had never been built using these technologies before. I developed the MRD & PRDs and after a difficult vendor selection process in which I was responsible for the RFI/RFPs, I developed the product plan and roadmap and managed product managers, and later went on to develop product positioning, marketing material, whitepaper, competitive analysis, pricing. I also saved the company an $8M investment by making it unnecessary to acquire a softswitch company. The resulting network was developed for the China market.

Cisco started a bold approach to become a leader in wireless infrastructure. Developed product lines for introduction of Unified Communications/VoiceXML, SMS/MMS solutions, SS7/IP router, XML/web services based identity and access management services combined with services for content caching/delivery on scalable server appliances. Wrote marketing material (Product and data sheets, presentations, pricing and competitive analysis), resulting products sold to many mobile operators.

Provided M&A and product/technology analysis of hot new start up companies.

The business plan for Intersoft was to introduce VoIP products in addition to consulting services. Developed products concepts and plans for SS7/IP Signaling Gateway, Media Gateway and Media Gateway Controller/Softswitch. Managed engineering team. The new product line awarded “Internet Telephony Product of the Year 1999”. The company though, never received funding so no commercial products deployed.

Alcatel needed a lot of supporting products and services for the smaller GSM systems. I developed and maintained OEM business, channel and partner management in services areas (billing, messaging services and packet gateway products) including pricing, cost and margin management. I specifically managed a project for introduction of an Oracle based client/server billing system with custom interfaces to the GSM wireless infrastructure and managed certification projects for new markets. I also established a competitive product and market analysis to get a target oriented sales method. The result was a complete product portfolio that was made available for all customers. I also did product marketing and networking including speaking and chairmanship at key industry events such as Supercomm.

Ericsson had major generic software release cost problems. I managed a successful coordination, research, specification of a new MSC (Mobile Switching Center) platform for all cellular standards. This resulted in major savings and volume production of hardware and software for worldwide cellular use. Quality and In-service performance improved a lot as a result of this product.

Ericsson needed more for the North American Nortel/AT&T competitive features. I managed development teams and projects for Service nodes within the Advanced Intelligent Network (AIN), MSC, SCP/HLR areas, presented and coordinated plans with major customers, interviewed/trained future specialists on system issues. Secured upper management support. Set goals and budgeted development project. Result: Increased productivity, low employee turnover and business unit got an excellent reputation. Communicated and organized department operational process documents for the first Ericsson Telecom ISO9001 audit. The whole division successfully passed the audit. CTO for a $55M project for a new AXE Central Office that made it possible to fully sell to and support new customers.